In the spirit of full disclosure, it is only fair to put it out there that a huge portion of online reviews, ratings, and social media presence seen for any given company is fake, made up, or run by multiple accounts to beat the algorithm. It is one big world of make-believe because people are naturally cautionary and would rather not be the first to try out new products or services.
Full details coming soon.
Numbers now lie. Here’s why… Read More »
Customers feel more connected to the brand if there is an open two-way dialogue. The customers who take the time to give feedback are usually your biggest advocates.
Remember, customers’ loyalty to your brand is an inside job.
How do I brand for more loyal customers? Read More »
Social media profiles are just channels to showcase your business. What happens after the posts on Instagram or Facebook. Most of these platforms will drive traffic to your personal site. Lead your potential clients to where you can be easily reached.
Social media is not the endpoint. It is the means to an end.
Social Media Tips, but for “boring” businesses. Read More »
