Copywriting is closing in words. Every copy should be clear and have a call-to-action in a few words. For most platforms, there is a character limit. This is why you should optimize the keywords and title.
Copywriting Samples Read More »
In the spirit of full disclosure, it is only fair to put it out there that a huge portion of online reviews, ratings, and social media presence seen for any given company is fake, made up, or run by multiple accounts to beat the algorithm. It is one big world of make-believe because people are naturally cautionary and would rather not be the first to try out new products or services.
Full details coming soon.
Numbers now lie. Here’s why… Read More »
Customers feel more connected to the brand if there is an open two-way dialogue. The customers who take the time to give feedback are usually your biggest advocates.
Remember, customers’ loyalty to your brand is an inside job.
How do I brand for more loyal customers? Read More »
Be independent of what other bloggers are writing about and generate ideas based on what is unique to your business. You can even put a spin on an old subject. To actively create unique content for your blog, you have to be open to reading and researching regularly.
Content Writing 101: How to create UNLIMITED content for your blog Read More »
With the low attention span in our ever-changing world, people are really not ready to read heavily-worded adverts. Using professional photographs, colors and designs is the trick to getting your business in their faces – fewer words, more visuals.
First Impressions Matter: Why Great Visual Design Is Essential for Businesses. Read More »
Mistakes are a part of the process and it simply means that you are trying and learning. The best thing to do is not to get stuck on them and use them as redirection for your creativity.
Top 5 mistakes made by every designer (INCLUDING YOU) Read More »
Social media profiles are just channels to showcase your business. What happens after the posts on Instagram or Facebook. Most of these platforms will drive traffic to your personal site. Lead your potential clients to where you can be easily reached.
Social media is not the endpoint. It is the means to an end.
Social Media Tips, but for “boring” businesses. Read More »
